Profil Plus took to the road with Expace for this all-terrain stand
Solutrans is the must-attend event for road and urban transport professionals, held every two years in Lyon. In 2023, Profil Plus, a specialist in tires for heavy goods vehicles and industrial vehicles, was present to assert its expertise and meet its partners.
On this occasion, Expace supported Profil Plus in the design and creation of a stand in their image: dynamic, robust and welcoming. The objective? To showcase the services offered while creating a space conducive to professional exchanges.
Place:
Solutrans, Lyon
Date :
2023
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A booth that holds its ground
Designed as a clear, structured, and functional space, the Profil Plus booth highlighted the brand's visual codes: clean lines, an energetic red, and striking signage. A large reception counter, discussion areas, and a product presentation space allowed for a fluid and intuitive flow of movement.
The design was conceived to evoke the road transport world while offering optimal comfort to visitors and exhibitors, combining aesthetics and efficiency. The result: a booth that was both professional and welcoming, perfectly reflecting the spirit of Profil Plus.
The stand in images

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