IWA OutdoorClassics 2027 booth in Nuremberg: your turnkey exhibition stand builder
Leisure
International
IWA OutdoorClassics is the major professional gathering for hunting, target sports, and outdoor equipment. Next edition: March 4 to 7, 2027, at NürnbergMesse, in Nuremberg.
IWA OutdoorClassics: the world's leading exhibition for hunting and target sports
Hunting and target shooting weapons, optics, ammunition, technical clothing, cutlery, and outdoor accessories: the exhibition brings together manufacturers, wholesalers, distributors, and specialized retailers. Reserved for trade professionals, it is organized by NürnbergMesse.
The 2026 edition brought together 1,050 exhibitors from 49 countries, of which 83% came from abroad, and more than 25,000 trade visitors and media representatives from 121 countries.
NürnbergMesse: access and assembly logistics
Located in Nuremberg, Bavaria, the exhibition center is served by the underground and by the city's airport. The exhibition takes place in Germany, in the European Union: the transport of our stands is done by road, without customs formalities, from our French workshops.
Assembly schedules are tight and the show hosts many stands of major brands: anticipate authorized heights, electrical connections, and delivery slots right from the design phase.
Hunting and outdoor stand: how we work
At this trade fair, the stand must showcase products to be handled in complete safety: secure display cabinets, displays adapted to the weight and shape of the pieces, demonstration areas, and closed negotiation spaces for distributors. Brand identity is conveyed through materials (wood, metal, textile) and carefully planned lighting. Check our lifestyle and leisure stand page and our tailor-made stands.
Our references close to the outdoor world
Opinel: Opinel stand at Maison&Objet 2026 (sheet Maison & Objet). An iconic pocket knife, presented on a stand that highlights the gesture and craftsmanship: the same standard required as for the outdoor and cutlery brands at IWA.
Kermel: Kermel stand at Milipol (sheet Milipol). A technical fiber for protective equipment: a comparable achievement for presenting materials and products with high technical content.
Tips for exhibiting at IWA OutdoorClassics
Book early: the best locations in the specialized halls go early, and surfaces are sold from one edition to the next.
Secure displayed products: provide lockable showcases, fastenings, and exhibition rules with the organizer.
Separate display and negotiation: a closed space for meetings with distributors improves the quality of exchanges.
Prepare your materials in several languages: visitors come from more than 120 countries, the majority of which are outside Germany.
Frequently asked questions about IWA OutdoorClassics
When to start a stand project for Nuremberg?
Nine to twelve months before the opening to design, validate, and manufacture in good conditions.
Where and when does the next edition take place?
At NürnbergMesse, in Nuremberg, from March 4 to 7, 2027.
Can Expace build a stand in Germany?
Yes. Conception and manufacturing in France, road transport to Nuremberg, and coordination of the assembly on-site.
Launch your stand project for IWA OutdoorClassics. Discover also: boot Düsseldorf, CARAVAN SALON, and all our international trade shows.
category :
Hunting, sport shooting and outdoor
Location:
NürnbergMesse
Date:
March 4–7, 2027
Frequency:
Annual
Need help with your living room?
Exhibit at this trade show with Expace
Are you exhibiting at this trade show? We design, manufacture, and assemble your booth — custom-made, modular, or reusable from one edition to the next — in our 6,000 m² workshop in the Lyon region, with a Paris-area team for Parisian shows. You handle the messaging and the invitations; we take care of the technical specifications, logistics, assembly, and storage.
Have your booth designed for this trade show: let's talk about your project · custom-made, modular, and portable booth · exhibiting internationally
For your sector: custom stands for consumer shows · consumer events
