Bits & Pretzels 2027 stand in Munich: your turnkey booth builder
Finance
International
A founders' festival, Bits & Pretzels brings together start-ups, investors and large corporates in Munich. Next edition: September 2027 at the ICM, Messe München.
Bits & Pretzels, the start-up and venture capital gathering
Founders, venture capital funds, business angels, corporate ventures, accelerators, service providers. 250 exhibiting start-ups and 7,500 participants in 2026. Annual, late September, during Oktoberfest.
ICM Messe München: convention center in Riem
Served by the subway, connected to the airport. Exhibition spaces in the foyers, as close as possible to the conferences. Compact booth and quick assembly. Book hotels very early (Oktoberfest).
Innovation booth: Expace expertise
Friendly booths, high tables, screens for support programs, small stage area for pitches. Lightweight and self-supporting elements. Discover our consulting and finance booth and our custom-made booths.
Our references
Tips for exhibiting at Bits & Pretzels
Book hotel and space very early: competition from Oktoberfest.
Adapt the booth to the ICM foyers: compact area and strict guidelines.
Offer a concrete proposal to founders: program, conditions or dedicated contact.
Emphasize friendliness: space to sit down, coffee or drinks to build connections.
Frequently asked questions about Bits & Pretzels
When should I start my project?
Six months minimum, ideally in the spring.
Where and when is the next edition?
At the ICM Messe München, September 2027.
Can Expace set up a booth in Munich?
Yes. Design and manufacture in France, delivery, assembly and dismantling in Munich.
Launch your booth project for Bits & Pretzels. Discover also: Insurance Innovators Summit Europe, Expo Real and all our international trade shows.
category :
Startups, venture capital
Location:
ICM Messe München (to be confirmed)
Date:
Sept. 2027 (2026: 28–30/09)
Frequency:
Annual
Need help with your living room?
Exhibit at this trade show with Expace
Are you exhibiting at this trade show? We design, manufacture, and assemble your booth — custom-made, modular, or reusable from one edition to the next — in our 6,000 m² workshop in the Lyon region, with a Paris-area team for Parisian shows. You handle the messaging and the invitations; we take care of the technical specifications, logistics, assembly, and storage.
Have your booth designed for this trade show: let's talk about your project · custom-made, modular, and portable booth · exhibiting internationally
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