A structured stand for business fields
The multi-brand exhibition presents a few pitfalls to navigate. To effectively present their respective brands of military vehicles, Volvo Group and Renault Trucks organized their products into business universes, Combat and Support, Special Forces, Liaison, etc. To meet this criterion, Expace created dedicated spaces in islands. The reception covered part of one of the islands thanks to a 350 m2 mezzanine (VIP room, lounges, offices, bar, and catering…)
Place:
Eurosatory Show, Paris
Surface:
2340m2
Date :
2016
To go further
From Safety to Functionality: A Field and High-Tech Ambiance
As in any exhibition space, specific safety constraints require our designers to be creative. Allowed hanging height, aisles not to be covered... by playing with reduced heights, obliques, and aisles, 3 exhibition islands have been created. Surrounded by a high sign, each business universe is identified by specific low-height boxes and is highlighted by ground marking. Functionality, efficiency, as expected from these machines.
Open, airy, the islands present the vehicles as close to the visitors as possible. Their operational functions are easily understood while walking through the islands, and the high-tech dimension of these machines is supported by a system of connected information kiosks.
In the showroom as in the field!
m2
of the stand in islets
m2
from the mezzanine (VIP room, lounges, offices, bar, and catering...)
