BWT makes waves at the Global Pool Show
At the Piscine Globale 2022 exhibition, BWT made a splash with a bold and innovative stand designed to immerse visitors in the world of technology and performance. With connected pools, filtration solutions, and a life-sized Formula 1 car, the stand offered an experience that was both aesthetic and captivating.
Place:
Global Pool, Lyon
Date :
2022
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A stand between aquatic elegance and technological power
The BWT stand at the Piscine Globale 2022 show brilliantly blended innovation, aesthetics, and interactivity. Designed to showcase the brand's flagship products, it highlighted robotic cleaners, filtration systems, and connected tools for swimming pools. The main attraction of the booth: a replica of a pink Formula 1 car, emblematic of the partnership with Alpine F1 Team, which drew all eyes.
With colorful LED lighting, an immersive scenography, and well-defined thematic areas, the BWT stand was designed to maximize visual impact and visitor engagement. A relaxation area with nature-inspired decor added a touch of serenity to this space that was both technological and welcoming.
m²
total area
full-size Alpine F1 car
+
visitors at the stand
