When brioche meets design
Brioche Pasquier is an iconic company in the bakery and pastry industry. Built on an artisanal heritage, the brand combines tradition and innovation to offer recipes tailored to the expectations of both consumers and professionals. With a particular focus on ingredients and manufacturing processes, Brioche Pasquier guarantees products that are both delicious and compliant with the most demanding quality standards.
For the Sirha Lyon exhibition, Brioche Pasquier trusted Expace to design a stand reflecting its expertise and identity. Designed to offer an immersion into the brand's universe, this functional and welcoming space allowed visitors to discover its iconic products.
A stand that honors tradition
The Pasquier stand stands out within this trade fair with its elegant design and neat presentation dedicated to bakery-pastry-snacking products.
The space is dominated by a high violet central structure bearing the logo, creating a landmark visible from afar in the exhibition hall. This central column is complemented by suspended signs sharing the same visual identity.
The stand is organized around refrigerated display cases presenting a wide range of bakery and pastry products. These display cases, with white and light wood finishes with golden details, allow visitors to observe the different sweet and savory creations.
Place:
Sirha, Lyon
Date :
2025
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The stand in images
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