The taste of the peaks, directly in your glass!
Designed by Expace, the booth of the Brasserie du Mont-Blanc at Sirha Paris is an ode to craftsmanship and alpine elegance. From the entrance, a refined golden structure welcomes visitors, highlighting "Le Gin 4810", the flagship product of the distillery, and evoking the iconic altitude of Mont-Blanc. Noble materials such as raw wood and golden metallic finishes reflect the richness and authenticity of the brewery's products.
Place:
Sihra, Paris
Date :
2023
To go further
An immersive and flavorful experience
The center of the stand is dominated by a solid wood counter, enhanced by a black panel engraved in the colors of the Brasserie du Mont-Blanc, with graphic touches reminiscent of the surrounding mountains and the plants used in the recipes. Behind the counter, a wall shelf illuminates a selection of iconic bottles, showcasing the diversity of beers: La Blanche, La Rousse, La Cristal IPA, and other innovative creations.
The ceiling of the stand catches the eye with an original decor made of hanging barrels, a nod to brewing tradition. This element adds an immersive and playful dimension, reinforcing the mountain identity of the brand. The whole is enhanced by well-thought-out lighting, which highlights every detail, creating a warm and friendly atmosphere.
price
for the exceptional quality of the beers, including La Blanche and La Rousse
iconic flavors offered for tasting at the stand
m
of reference to the alpine heart and the iconic altitude where it all began
